
Media buying, taught the way it is actually practised inside multi-million dollar brands. Learn to structure an ad account from zero, build creative that survives a cold audience, and read the few numbers that decide profitability — so every unit of ad spend becomes a decision, not a gamble. Includes private 1:1 coaching sessions with Farouk to review your ad account and creative directly. For founders and creators ready to turn organic momentum into predictable, profitable paid growth without handing it to an agency.